The new millennium has brought many complex challenges for corporate decision-makers. This specially-devised senior-level seminar is designed to explore the key issues shaping the 21st century global business environment. It identifies the dominant trends bringing radical change in business directions and focuses on major aspects of business strategy that will determine success or failure in an unpredictable and surprise-driven marketplace.
Crucially, it sets the agenda for all senior managers who recognise the need to expand their horizons and harness the power of the future to deliver business results. It is an essential platform for corporate success.
SESSION 1: What Did The Business Gurus Ever Teach Us?
This session will be a critical appraisal of the major management writers of the 20th century, including current specialists. What can we learn from their observations and strategy advice? What is relevant to the management challenges of today? Where did they get it right and wrong? Any guidelines for the future?
SESSION 2: Your Future Agenda: The Shape Of Things To Come
Successful business decision-makers must have an informed view of the major factors having impact on the future evolution of the business environment. What are the complex and inter-related factors creating the future marketplace over the next 10 and 15 years? What are the implications for your business its product strategy, its customer service culture, its brand strategy?
SESSION 3: Learning From The Winners
This session will examine case studies from recent business history that illustrate the critical elements of corporate success and failure. It will explore why some companies grasped ‘the future’ and re-invented their enterprise with successful results. And why others failed to do so and perished. Business history tells us the typical enterprise survives less than 30 years. A small number have survived and prospered far beyond that. What are the true secrets of business survival?
SESSION 4: Inside The Corporate Mind – The Real Reason Companies Succeed
Why do companies behave the way they do – and what are the consequences of the way they behave in terms of success or failure. What is the true story behind the failure of Enron, Global Crossing, Andersen, Parmalat and others? And what psychological elements explain the corporate success of the great survivors – GE, HP, Shell, VW? Assessing their psychological profiles, who are the next great winners and failures?
In this final session you will learn about the vital ingredients of an organisation’s psychological health that determine corporate success -- or failure. Delegates will gain powerful insights into how the ‘invisible’ side of the corporate balance sheet is now pre-eminent, but is usually overlooked as a corporate asset.
SESSION 5: The Perfect Business For Your Region
This session is a loosely-constructed opportunity for delegates – in workshop mode -- to build an ideal business proposition related to the business realities of 2005 and beyond. The outcome could become a senior-level ‘report-back’ that is the basis for a conference summary and Report to relevant government authorities on a future business plan etc.